pinterest seo Archives - JUSTINE LAMER

SEO PINTEREST BOARDS OPTIMIZATION (HOW TO GROW FASTER)

3 Comments / Pinterest, Social media blog / By Justine Lamer

Are you ready to learn about SEO Pinterest boards optimization, and want to know the keys to grow your Pinterest account faster? If the answer is YES, you stopped at the right place.

In today’s blog post, I am going to bring you deep into what you need to do to optimize your Pinterest boards for SEO (Search Engine Optimization).

You will find out how to write the correct title, description, and choose the perfect board cover.

So, without further a due, let’s dive into it.

1- CREATE BOARDS RELATED TO YOUR NICHE

So, you want to grow your Pinterest account, meaning you want people to find your pins, boards, and profile, right? But how do you get people to find YOU?

Well, the first thing you need to do is figuring out what’s your niche.

Are you a content creator? An artist? A Beauty guru?

Once you know what the niche of your Pinterest business account will be, you can start thinking about different categories of this subject.

These categories will be your boards.

Alright, let me share an example! If we are looking at my Pinterest Profile.

I am a social media consultant and content creator.

So, my niche is about social media platforms and content creation.

Therefore, my boards are about Instagram, Pinterest, but also about how to edit pictures, iPhone apps, and more.

2- OPTIMIZE BOARDS TITLE FOR SEO

When creating a Pinterest Board, the first thing to do is to name it!

So, you will need to find the perfect title and optimized it for SEO.

For example, if you want to create a board about Instagram because your Pinterest account is about social media, don’t name your board Instagram.

Try to find a more advanced title like BEST INSTAGRAM TIPS 2020 or THE BEST INSTAGRAM STRATEGIES.

3- OPTIMIZE BOARDS DESCRIPTION FOR SEO

So, once you found the perfect name for your Pinterest board, it’s time to take care of the description.

And, the description is KEY!

Why? Because in the description of the board, you can write a lot more than on your title.

This is where your keyword search begins.

So, you will need to describe what you are going to pin on this board while including keywords.

Let’s go back to the example of the best Instagram strategies board.

Now, think of what people will search on Pinterest to find answers about Instagram strategies.

With this in mind, start writing the description of each board, being precise on what kind of answers people will get looking into it!

4- CHOOSE THE RIGHT BOARD COVER

And finally, choose the perfect board cover.

There are two kinds of board cover you can go for.

First, you can make your own born cover on any design app like CANVA or OVER.

Second, and the most simple and fast option, you can choose the board cover right into your Pinterest Pins.

This tip here is to find the pin that will describe the most what’s going on this board.

So, if one of the pin you pinned into the best Instagram strategies is a pin that shows: Instagram and Strategy on it! That’s relevant! It would be the perfect board cover.