JUSTINE LAMER

Youtube thumbnail

WHAT I DO BEFORE PUBLISHING A YOUTUBE VIDEO

You are here because you want to know what I do before publishing a YouTube video. Having a YouTube channel and staying consistent with your videos is a full-time job.

So, it is important to know what you should do before publishing your videos!

Alright, take your notebook and your pen because I am about to reveal what I do before publishing a video on my YouTube Channel.

WHAT I DO BEFORE PUBLISHING A YOUTUBE VIDEO

1- BE AND STAY ORGANIZED BEFORE PUBLISHING A YOUTUBE VIDEO

So, before publishing a YouTube video, I take time to organize myself using the organization tool Trello.

Trello

If you don’t know what is Trello? You can read my last blog post called how to use Trello.

So, in my organization tool, I’m making lists of things to do before publishing and after publishing.

See example below:

what i do before publishing a youtube video

Checklist

Inside this checklist, I write everything from finding a good title to my future video to create an Instagram post to promote after publishing.

Today, I am feeling generous! I wanted to share with you my before publishing a YouTube video checklist!

You will be able to download the PDF at the end of this blog post!

2- TITLE AND KEYWORD SEARCH

TubeBuddy

Did you know that the most important part of your video is the title and the keywords you are about to use to rank on YouTube search?

So, to double my chances of getting views. I am using the keyword Explorer provided by TUBEBUDDY.

If you want to know more about TubeBuddy for YouTube, click here.

3- A PRETTY THUMBNAIL

Yes, thumbnails needs to be pretty.

Think of your behavior when you are going to YouTube to look for something.

Did you notice that you always click on the thumbnail that looks good?

So, make sure your thumbnail is light, airy, colorful, and PRETTY!

Over

To edit my thumbnail, I am using the app called Over.

So, read how to make the perfect YouTube Thumbnail.

In this blog post, I am showing you how I create mine. This is a step by step tutorial.

4- DESCRIPTION AND TAGS

Description

I always write a description below my videos.

So, I would start by repeating the title and give more details about what people are about to learn watching my video.

Then, I will link every product or service I mentioned in the video.

You can also add your social media platforms, website, or links to other relevant videos.

what i do before publishing a youtube video
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Tags

Once I wrote my description, I will add some tags.

Tubebuddy helps me find the most relevant ones.

But first, I will make my title be a tag as well as the keywords I’m targeting.

5- CARDS AND END SCREEN

what i do before publishing a youtube video

Cards

What’s a card in a YouTube Video: Cards are interactive elements added to YouTube videos that can be used to promote videos, playlists, websites, merchandise, or channels.

I usually add 2 relevant videos and a playlist!

what i do before publishing a youtube video

End Screen

What’s an end screen? An End Screen (also referred to as an “End Card” or “Endslate”) is a YouTube feature that appears in the last 5-20 seconds of a video. YouTubers can use their end screen to promote videos, playlists, merchandise, and external websites.

In my end screen, I like to add three relevant videos, to guide people into watching one of my other videos, and a subscribe button.

what i do before publishing a youtube video

6- SUBTITLES

So, I started adding English subtitles to my videos (even so my videos are in English) for two reasons.

Reason number one

Not everyone can hear! So, I love the idea of my videos being enjoyable to everyone.

Reason number two

I’ve seen myself watching videos on YouTube recommended pages because people added subtitles into their Intro.

So, I believe subtitles can help people click on my video preview, if they like what they start reading.

what i do before publishing a youtube video

And that’s it, guys! This is what I do before publishing a YouTube Video.

But don’t leave yet.

Don’t forget to pick up your FREE BEFORE PUBLISHING A YOUTUBE VIDEO CHECKLIST.

Thank you for reading,

See you soon!

Justine Lamer

HOW TO MAKE THE PERFECT YOUTUBE THUMBNAIL

How to make the perfect YouTube thumbnail

Are you ready to upload your first video on YouTube and wonder how to make the perfect YouTube thumbnail? I’ve got you covered!

If you are here, you know that YouTube thumbnails are very important!

So, you need to think of your YouTube Thumbnail as a book cover.

Your audience is going to watch your video if the thumbnail you are going to make is eye-catching. But also, simple, and informative.

To do so, you will need to have access to some design software like Photoshop, Canva, or Over.

To be able to show you how to make the perfect YouTube thumbnail, I am going to use the design App called: Over.

This App is available on iPhone and Android. Over App is free to download.

You are going to be able to make your YouTube Thumbnail for free.

However, you will need to get a subscription plan if you want to have access to more Fonts, graphics, and features.

With that said, let me show you how to make the perfect YouTube thumbnail.

How to make the perfect YouTube Thumbnail

RELATED: HOW TO MAKE A LOGO FOR FREE: EASY WAY TO CREATE YOUR OWN

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1- SIZE

To make the perfect YouTube thumbnail, you need to use the perfect size.

With the Over App, everything is already set up. You will be able to choose the YouTube Thumbnail size.

If you are using a different software or App, the right size for a YouTube Thumbnail is 1280x720px.

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2- BACKGROUND

When making a YouTube thumbnail, ask yourself:

If I was someone else and, was looking for this kind of content. What kind of thumbnail I would click on?

It will help you determine what kind of background you want to use.

It can be a color background, a picture of yourself, or your work. But it always has to match the content inside the video.

RELATED: HOW TO DESIGN A QUOTE GRAPHIC WITH OVER APP


3- TEXT

So, now, you need to add some text to your YouTube thumbnail.

But, don’t add too much.

The text you are going to add to your background doesn’t have to be the title of the video.

It can be a keyword or a key phrase that is easy, short, and eye-catching.

Find a BOLD Font you like, and stay stick to it!

It will be better if you are using the same Font on every YouTube Thumbnails.

how to make a perfect youtube thumbnail


How to make the perfect YouTube thumbnail

4- GRAPHIC

Now that you add a background, and a text. You need to think about adding some graphics.

Remember, you want to attract people with your thumbnail.

Therefore, it needs to be PERFECT! Adding some graphics will help!

For example: If your video is about traveling, why don’t you add a plan sticker or a passport?
This will help you get the perfect YouTube thumbnail.

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5- DOWNLOAD AND EXPORT

You did it! You designed the perfect YouTube thumbnail.

However, don’t forget to save your work.

Now, download the thumbnail in JPEG or PNG and then export it on YouTube Studio!


Thank you for reading about how to make a perfect YouTube Thumbnail.

So, I hope thanks to this blog post you will be able to make the most amazing YouTube thumbnail for your videos.

xoxo,

Justine Lamer


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